Dr. Julie Gurner said it best —
“Low expectations are often why people stay in terrible jobs, bad relationships, or settle for less… when those around them can see that they deserve more.”
That hit me hard.
It reminded me of a moment almost 20 years ago when Mike Ferry stood on stage and declared his upcoming event would be “the most impactful in real estate history.”
Bold, right?
But he delivered — and it changed the way I think about expectations forever.
Your expectations define your outcomes.
So as we head into 2026, I want to challenge you to raise the bar — and make the plan that ensures you deliver on it.
